Growth Engineering at Facebook
July 3rd, 2016
Some holiday readings on growth. Will follow up with my own thoughts eventually.
Chamath Palihapitiya
Facebook’s simple north star: 10 friends in 14 days
Process:
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Measure things
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Test things
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Try things
Goals:
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Acquisition: How do you get people in the front door?
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Activation: How do you get them to the aha moment as soon as possible?
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Engagement/Retention: How do you deliver core product value as often as possible?
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Virality: Do this absolutely last.
Alex Schultz
Other Links
Most of these stories I’ve heard before, but nonetheless interesting reads.